When it comes to building a profitable business, the debate often centres around two key questions: Should you focus on delivering the highest quality product or service? Or should you prioritise making it marketable and accessible? Recently I watched a video by Hiten Shah which offered valuable insights that challenge conventional thinking and highlight the […]
Rocket Case Study: How Marketing Beats Quality Read More »
Have you ever scrolled through your social media feed and thought, Is anyone here even real anymore? If so, you’re not alone. This eerie feeling is at the heart of the “Dead Internet Theory,” a concept that’s been floating around forums like 4chan since 2021. While it started as a fringe idea, it’s gaining traction
The “Dead Internet Theory”: A Creeping Reality? Read More »
The growing movement to ban TikTok in the United States is more than a matter of national security; it’s a reflection of shifting societal priorities in the digital age. From data privacy to mental health and ethical considerations, the platform’s potential ban could have profound implications for how we interact with technology. Here’s a deep
From TikTok to Accountability: How Global Bans Are Reshaping Social Media Read More »
In the bustling world of social media, where new accounts are created every second, some grow rapidly while others languish in obscurity. One significant factor behind this phenomenon is the concept of social proof – a psychological principle that plays a powerful role in human decision-making. But what is social proof, how does it impact
Social Proof: Why Small Accounts Struggle to Grow Read More »
